Eurogroup Consulting's new whitepaper reveals ASEAN is now the most attractive global destination for advanced manufacturing investment, surpassing North America, Europe, and East Asia. Driven by competitive labor costs, robust FDI inflows, rapidly expanding industrial zones, and supportive government digitalization policies, the region is accelerating its transformation into a global manufacturing hub. The report analyzes six key ASEAN markets, highlighting supply chain diversification and Industry 4.0 acceleration as key drivers, with continued greenfield investment expected in 2026.